Attribuly/əˈtrɪbjuːli/ Shopifyのアトリビューション

オムニチャネルの予算を専門家のように配分する👨‍🎓

  • ファーストパーティデータでトラッキングをアップグレードします。
  • すべてのキャンペーンのコンバージョンとROIをリアルタイムで測定
  • 自動ピクセルインストールにより、数回クリックするだけでセットアップできます。


10000+ eコマース起業家から信頼され、Shopifyで紹介されています

  • CHITA_LOGO
  • Newsbella
  • BLUETTI_logo
  • zendure
  • FunnyFuzzy_logo_1(1)(1)

ストアが成長するにつれて、測定が難しくなっています。

2024年に広告プラットフォームのトラッキングやGA4を期待するのは、無責任以外の何物でもありません。これらのツールは、限られたアトリビューションウィンドウ、信頼性の低いデータ推定、偏ったアトリビューションモデル、iOSやその他のプライバシーポリシーの影響によって妨げられています。

Cookieの有効期限が7日間になると、ブラウザピクセルが正確なデータを取得できなくなります。

IOS14の影響

最大27%のユーザーが広告ブロックを有効にしています

What Our Clients Are Saying

The multi-touch attribution is critical for us to allocate our marketing budget. Previously we relied on various tools including GA, and the Shopify admin. Now Attribuly becomes our major source for tracking and performance evaluation of our marketing team. It should be your must-have if you run multiple marketing channels and multiple sites.

Kino
CEO of FunnyFuzzy

All tactics can't run without great data. Attribuly provides us with insightful attribution models that enable us to adjust and experiment with the credit allocation for each sale. This empowers us to evaluate every channel in our omnichannel marketing strategy and identify the most effective ones.

Alan Guan
CEO of Textale

Attribuly has become an essential tool in my day-to-day operations. The pixel attribution is incredibly helpful, allowing me to easily identify which ad sets and ads are driving the most sales. Especially in a post-iOS14 world, Facebook's tracking can be extremely inaccurate, and making Attribuly an invaluable resource.

David
Marketing head of Hohem

We have been into this type of software for tracking e-commerce ROI for about 6 years. Attribuly has in a very short span of time developed features that closely match the competition in this space, and quite impressed with the capabilities of the app already.

Mirifica Science

Absolutely Delighted with Attribuly!I am incredibly pleased with the experience of Attribuly. This comprehensive tool has significantly enhanced my understanding of the business by providing insightful data that I can use to make informed decisions.

Sherbet Lemon

The multi-touch attribution is critial for us to allocate our marketing budget. Previouly we rely on verious tools including GA, the Shopify admin. Now Attribuly becomes our major source for tracking and performance evaluation of our marketing team. It should be your must have if you run multi marketing channels and multiple sites.

FUNNYFUZZY

I love what we've been able to get from Attribuly to date - it's been just a few days of usage, but having the visibility to what's happening on Klaviyo, Google and Meta for us is massive in terms of aiding our understanding of the true digital purchase journey.

Ry & Pen

Best conversion tracking tool, and TOP BEST Support. I really recommend it for anyone that want to bring light in business KPI.

Medimag

In the first couple of days of using the software, I can see more insight into ad spend that I thought possible. We do a lot of direct website advertising as well as social media, and I really love how it allows me to create and track those channels in tandem with common ad networks.

Dreamedia AV

Attribuly is one of the best marketing analytics app for Shopify. I highly recommend it for anyone that needs accurate ads tracking. Amazing customer service, Alex has been super fast in responding to all questions we had.

KYSU

All tactics can't run without great data. Attribuly provides us with insightful attribution models that enable us to adjust and experiment with the credit allocation for each sale. This empowers us to evaluate every channel in our omnichannel marketing strategy and identify the most effective ones.

TexTale

In the complex landscape that followed the iOS 14 update, marketers have faced significant challenges with accurate tracking and attribution. Attribuly has risen to the occasion by delivering a more reliable and precise method for identifying the true sources of conversions, which has been invaluable in guiding strategic decisions.

Nacove

Attribution is helpful for social media, and ads. Many functions are improving I hope this app is better with improvement.

eXtremeRate Retail

We have been into this type of software for tracking e-commerce ROI for about 6 years. Attribuly has in a very short span of time developed features that closely match the competition in this space, and quite impressed with the capabilities of the app already.

Mirifica Science

Absolutely Delighted with Attribuly!I am incredibly pleased with the experience of Attribuly. This comprehensive tool has significantly enhanced my understanding of the business by providing insightful data that I can use to make informed decisions.

Sherbet Lemon

The multi-touch attribution is critial for us to allocate our marketing budget. Previouly we rely on verious tools including GA, the Shopify admin. Now Attribuly becomes our major source for tracking and performance evaluation of our marketing team. It should be your must have if you run multi marketing channels and multiple sites.

FUNNYFUZZY

I love what we've been able to get from Attribuly to date - it's been just a few days of usage, but having the visibility to what's happening on Klaviyo, Google and Meta for us is massive in terms of aiding our understanding of the true digital purchase journey.

Ry & Pen

Best conversion tracking tool, and TOP BEST Support. I really recommend it for anyone that want to bring light in business KPI.

Medimag

In the first couple of days of using the software, I can see more insight into ad spend that I thought possible. We do a lot of direct website advertising as well as social media, and I really love how it allows me to create and track those channels in tandem with common ad networks.

Dreamedia AV

Attribuly is one of the best marketing analytics app for Shopify. I highly recommend it for anyone that needs accurate ads tracking. Amazing customer service, Alex has been super fast in responding to all questions we had.

KYSU

All tactics can't run without great data. Attribuly provides us with insightful attribution models that enable us to adjust and experiment with the credit allocation for each sale. This empowers us to evaluate every channel in our omnichannel marketing strategy and identify the most effective ones.

TexTale

In the complex landscape that followed the iOS 14 update, marketers have faced significant challenges with accurate tracking and attribution. Attribuly has risen to the occasion by delivering a more reliable and precise method for identifying the true sources of conversions, which has been invaluable in guiding strategic decisions.

Nacove

Attribution is helpful for social media, and ads. Many functions are improving I hope this app is better with improvement.

eXtremeRate Retail

今こそ、独自のファーストパーティデータを構築する時です

365 日間のファーストパーティ Cookie にアップグレードする

タッチポイント全体でエンドツーエンドのカスタマージャーニーを追跡し、正確なアトリビューションを取得

データを究明して、広告調整を自動化し、入札アルゴリズムを最適化します。

ROAS を 20% 向上させる方法

marketing all channels

顧客の全体像

すべてのプラットフォームとチャネルにわたって顧客のタッチ ポイントを統合します。

365 日間ファーストパーティ Cookie を使用すると、リピーターは匿名として表示されません。 

Facebook と Instagram の広告、Google と Youtube の広告、TikTok 広告、Bing 広告、ソーシャル メディア、オーガニック検索、紹介、インフルエンサー、アフィリエイト マーケティング、Shopify pos などを含むすべてのチャネルを監視します。

コードを必要とせずに、ページビュー、カートへの追加、チェックアウトプロセス(Shopify Plus 以外の販売者が利用可能)、購入プロセスなどのストアのアクションを追跡します。

 

 

 

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ID解決と帰属モデル

Shopify専用のアルゴリズム

高度な Attribuly マルチタッチ アトリビューション アルゴリズムと最先端のクロスデバイス ID 解決テクノロジーを利用して、さまざまなチャネルにわたる顧客の購入プロセスに関する貴重な洞察を得ることができます。

CPM、CPC、CVR、AOV、ROAS、利益などの主要指標の取得を超高速で加速します。当社の革新的なソリューションにより、さまざまなチャネルにわたる顧客の購入プロセスに関する重要な洞察を迅速に得ることができます。貴重な情報をこれまでよりも早くロック解除できるようにします。顧客の行動を最大限に理解し、これまでにない方法でマーケティング戦略を最適化します。

server-side tracking

サーバー側の追跡

広告の入札とリターゲティングを最適化する

革新的な Attribute コンバージョン フィードを使用して、Shopify ストアのコンバージョン トラッキングと入札機能を強化します。プライバシー ポリシーや広告ブロッカーによる制限に別れを告げ、購入データだけでなくあらゆるコンバージョン イベントを使用した強力な入札最適化アルゴリズムを実現します。

7 日間の Cookie を使用すると、リターゲティング対象ユーザーの数がはるかに少なくなります。次に、Facebook と Google が Attribuly を使用して、より多くの Web サイト訪問者を再ターゲットできるようにしましょう。

ads automation

広告の自動化

勝てる広告をスケールし、負ける広告をなくす

事前定義されたルールの広範な選択を使用して、予算を簡単にアクティブ化、一時停止、微調整できます。これらのルールでは、CPM、CPC、CPA、ROAS など、変換プロセスの各ステップのリアルタイムの指標が考慮されます。これらのツールを活用することで、広告のパフォーマンスを最適化し、貴重な時間を節約し、売上を増やすことができます。

%

ROASの増加

$ B+

年間収益の追跡

ブランドはAttributeとともに成長します

Shopify 分析をレベルアップする