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Attribuly/əˈtrɪbjuːli/ Attribution for Shopify

Get accurate attribution, increase ROAS & LTV.

For Shopify marketers, they know that multi-touch attribution is a must-have when running omnichannel marketing. However, GA4 cannot attribute all marketing channels, whereas Attribuly can use a real-time engine to gain accurate attribution insights. 

Unlike other attribution software, Attribuly does not require managing any tracking codes, making it especially suitable for small and medium-sized businesses (SMBs).

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Trusted by 10,000+ eCommerce entrepreneurs and featured by Shopify

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    • + %

    Facebook ROAS

    - %

    Google CPA

    + %

    Email revenue

    $ B+

    Anual Revenue Tracked

    Accurate conversion tracking and attribution are critical. But Ad platforms and analytics frequently misreport

    7-day cookie expiration stops your browser pixel from getting accurate data.

    • You can't identify returning visitors 7 days before
    • Your retargeting audience size dropped, which increases your CPA a lot.

     

    IOS14 impact

    • Your Facebook ads conversions are "estimated", which wastes so much of your money. 
    • Your channel conversions are higher than real sales, you don't get the real performance

    Up to 27% of users have ad blocking enabled

    • Your Ad networks lose so many signals which is critical for bidding optimization.
    • Your budget allocation is based on wrong data 

    What Our Clients Are Saying

    The multi-touch attribution is critical for us to allocate our marketing budget. Previously we relied on various tools including GA, and the Shopify admin. Now Attribuly becomes our major source for tracking and performance evaluation of our marketing team. It should be your must-have if you run multiple marketing channels and multiple sites.

    Kino
    CEO of FunnyFuzzy

    All tactics can't run without great data. Attribuly provides us with insightful attribution models that enable us to adjust and experiment with the credit allocation for each sale. This empowers us to evaluate every channel in our omnichannel marketing strategy and identify the most effective ones.

    Alan Guan
    CEO of Textale

    Attribuly has become an essential tool in my day-to-day operations. The pixel attribution is incredibly helpful, allowing me to easily identify which ad sets and ads are driving the most sales. Especially in a post-iOS14 world, Facebook's tracking can be extremely inaccurate, and making Attribuly an invaluable resource.

    David
    Marketing head of Hohem

    The first attribution solution that integrates with Shopify Web Pixels in market

    Revolutional tracking technique

    • Native 360-day first-party cookie , ad blockers free.
    • 99%+ orders are attributed in real-time
    • Track the whole checkout process 
    • Drop "direct traffic from 50% to 10%

    Get an accurate attribution insight

    • Discover tracking errors from ads manager
    • Get every customer's buying journey
    • Insight into best conversion paths

    Optimize bidding algorithm.

    • Automate campaign budgeting
    • Post back lost signals to Meta/GA4 and more

    We have been into this type of software for tracking e-commerce ROI for about 6 years. Attribuly has in a very short span of time developed features that closely match the competition in this space, and quite impressed with the capabilities of the app already.

    Mirifica Science

    Absolutely Delighted with Attribuly!I am incredibly pleased with the experience of Attribuly. This comprehensive tool has significantly enhanced my understanding of the business by providing insightful data that I can use to make informed decisions.

    Sherbet Lemon

    The multi-touch attribution is critial for us to allocate our marketing budget. Previouly we rely on verious tools including GA, the Shopify admin. Now Attribuly becomes our major source for tracking and performance evaluation of our marketing team. It should be your must have if you run multi marketing channels and multiple sites.

    FUNNYFUZZY

    I love what we've been able to get from Attribuly to date - it's been just a few days of usage, but having the visibility to what's happening on Klaviyo, Google and Meta for us is massive in terms of aiding our understanding of the true digital purchase journey.

    Ry & Pen

    Best conversion tracking tool, and TOP BEST Support. I really recommend it for anyone that want to bring light in business KPI.

    Medimag

    In the first couple of days of using the software, I can see more insight into ad spend that I thought possible. We do a lot of direct website advertising as well as social media, and I really love how it allows me to create and track those channels in tandem with common ad networks.

    Dreamedia AV

    Attribuly is one of the best marketing analytics app for Shopify. I highly recommend it for anyone that needs accurate ads tracking. Amazing customer service, Alex has been super fast in responding to all questions we had.

    KYSU

    All tactics can't run without great data. Attribuly provides us with insightful attribution models that enable us to adjust and experiment with the credit allocation for each sale. This empowers us to evaluate every channel in our omnichannel marketing strategy and identify the most effective ones.

    TexTale

    In the complex landscape that followed the iOS 14 update, marketers have faced significant challenges with accurate tracking and attribution. Attribuly has risen to the occasion by delivering a more reliable and precise method for identifying the true sources of conversions, which has been invaluable in guiding strategic decisions.

    Nacove

    Attribution is helpful for social media, and ads. Many functions are improving I hope this app is better with improvement.

    eXtremeRate Retail

    We have been into this type of software for tracking e-commerce ROI for about 6 years. Attribuly has in a very short span of time developed features that closely match the competition in this space, and quite impressed with the capabilities of the app already.

    Mirifica Science

    Absolutely Delighted with Attribuly!I am incredibly pleased with the experience of Attribuly. This comprehensive tool has significantly enhanced my understanding of the business by providing insightful data that I can use to make informed decisions.

    Sherbet Lemon

    The multi-touch attribution is critial for us to allocate our marketing budget. Previouly we rely on verious tools including GA, the Shopify admin. Now Attribuly becomes our major source for tracking and performance evaluation of our marketing team. It should be your must have if you run multi marketing channels and multiple sites.

    FUNNYFUZZY

    I love what we've been able to get from Attribuly to date - it's been just a few days of usage, but having the visibility to what's happening on Klaviyo, Google and Meta for us is massive in terms of aiding our understanding of the true digital purchase journey.

    Ry & Pen

    Best conversion tracking tool, and TOP BEST Support. I really recommend it for anyone that want to bring light in business KPI.

    Medimag

    In the first couple of days of using the software, I can see more insight into ad spend that I thought possible. We do a lot of direct website advertising as well as social media, and I really love how it allows me to create and track those channels in tandem with common ad networks.

    Dreamedia AV

    Attribuly is one of the best marketing analytics app for Shopify. I highly recommend it for anyone that needs accurate ads tracking. Amazing customer service, Alex has been super fast in responding to all questions we had.

    KYSU

    All tactics can't run without great data. Attribuly provides us with insightful attribution models that enable us to adjust and experiment with the credit allocation for each sale. This empowers us to evaluate every channel in our omnichannel marketing strategy and identify the most effective ones.

    TexTale

    In the complex landscape that followed the iOS 14 update, marketers have faced significant challenges with accurate tracking and attribution. Attribuly has risen to the occasion by delivering a more reliable and precise method for identifying the true sources of conversions, which has been invaluable in guiding strategic decisions.

    Nacove

    Attribution is helpful for social media, and ads. Many functions are improving I hope this app is better with improvement.

    eXtremeRate Retail

    How we increase your ROAS 20%

    marketing all channels

    Complete view of the customer

    Unify your customers' touch points across all platforms and channels.

    No returning customers are showing up as anonymous with 365-day first-party cookie. 

    Keep tabs on all your channels, including Facebook & Instagram ads, Google & Youtube ads, TikTok ads, Bing ads, social media, organic search, referrals, influencers, affiliate marketing, Shopify pos, and more.

    Track store's actions such as page views, adding  to cart, checkout process(available for non-Shopify Plus merchants) and purchase processes without requiring any code.

     

     

     

    funnel stages

    Budgeting based on funnel stages

    Apply your campaigns to funnels and get insight

    Gain insights into the performance of your campaigns across the different stages of Awareness, Engagement, Conversion, and Retention. Measure the ROI of each campaign to determine its effectiveness.

    Discover which campaigns are excelling and which ones are falling short based on the northstar metrics for each stage. This valuable information will guide your decision-making process and allow you to optimize your allocation strategy with precision.

    server-side tracking

    Server-side tracking

    Optimize ads bidding and retargeting

    Supercharge your Shopify store's conversion tracking and bidding capabilities with our innovative Attribuly conversion feed. Say goodbye to limitations imposed by privacy policies and ad-blockers, enable powerful bidding optimization algorithms with full range conversion events, not only purchase data. 

    7-day cookie makes retargeting audience much smaller. Now let Facebook and Google to retarget a larger audience of website visitors with Attribuly.

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    ads automation

    Ads automation

    Scale winning ads and stop losing ads

    Easily activate, pause, and fine-tune your budget using our extensive selection of predefined rules. These rules take into account real-time metrics for every step of the conversion process, including CPM, CPC, CPA, ROAS, and more. By leveraging these tools, you'll be able to optimize your ad performance, save valuable time, and drive more sales.

    Attribuly features list

    From guesswork to data-driven

    Everything you need for Shopify attribution.

    Ads attribution

    Discover critical errors for Google, Facebook, Tiktok, Bing. Get ROAS for every single campaign. 

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    Ads automation

    Save time, save money and gain more sales, powered by accruate tracking.

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    Influencer attribution

    4X influencer marketing effeciency with tracking and collaboration

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    Monitor live interactions

    The reliable source for customer behaviors, across marketing channels.

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    Server-side tracking

    Increase conversion rate with conversion feed data to Facebook CAPI & Google ads

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    Short links

    Generate short links and get unique metrics to measure your success.

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    View-through attribution

    Unlock Facebook display ads's contribution

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    Conversion paths

    Gain insights into the various paths customers take when making purchases through different marketing channels.

    Contact Create Attribution

    Attribute new lead to your campaigns and post data back to your ads platforms.

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    Centralized dashboard

    Centralize your most important metrics in one place, including blended ROAS, CPA, CVR,profit and more.

    Creative attribution

    Find your best-performing creatives with our first-party attribution.

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    Level up your Shopify analytics

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