Attribuly grows your profit by utilizing your first-party customer data
In a digital environment that prioritizes privacy, customer data serves as a crucial driver for brands, optimizing advertising algorithms, enabling strategic decision-making, personalizing user experiences, boosting conversion rates, and streamlining revenue channels, thus creating a holistic strategy for ongoing revenue growth and maintaining a competitive edge.
Facebook ROAS
Google CPA
Email revenue
Discrepancy with Shopify revenue
The story
FunnyFuzzy
As FunnyFuzzy's business continues to expand, they are exploring numerous marketing channels, including Google Meta and various advertisement platforms. However, they have encountered difficulties in accurately identifying the sources of each order.
The Pillars for Creating a Modern Data Powerhouse
Customer behaviors
Utilize first-party cookies and various integrations to gain insights into the customer buying journey across channels. Attribuly Pixel is the first one powered by the revolutionary Shopify Web Pixel.
Multi-Touch Attriubtion
Discover top-performing campaigns and obtain precise ROAS instantly, all in one location for ads, affiliate, influencers, organic search, social and all other channels.
Server-side Tracking
Server-side tracking offers a reliable and secure method for gathering data, guaranteeing uniform tracking across various devices and platforms while safeguarding user privacy, which is crucial for precise analytics and informed decision-making.
Segmentation and targeting
Segmentation with customer data from ad clicks to purchase. Target audiences across Mate, Google, Klaviyo, and everywhere your audiences are active.Automation
Automate ads adjustment, and other workflows with first party data and customer events . Build personalized customer journeys.
Data Lake
By integrating with Google BigQuery or other data lakes, utilize your customer dataset in various aspects of product design, development, and operations to enhance the team's customer insights and revenue.
We have been into this type of software for tracking e-commerce ROI for about 6 years. Attribuly has in a very short span of time developed features that closely match the competition in this space, and quite impressed with the capabilities of the app already.
Mirifica Science
Absolutely Delighted with Attribuly!I am incredibly pleased with the experience of Attribuly. This comprehensive tool has significantly enhanced my understanding of the business by providing insightful data that I can use to make informed decisions.
Sherbet Lemon
The multi-touch attribution is critial for us to allocate our marketing budget. Previouly we rely on verious tools including GA, the Shopify admin. Now Attribuly becomes our major source for tracking and performance evaluation of our marketing team. It should be your must have if you run multi marketing channels and multiple sites.
FUNNYFUZZY
I love what we've been able to get from Attribuly to date - it's been just a few days of usage, but having the visibility to what's happening on Klaviyo, Google and Meta for us is massive in terms of aiding our understanding of the true digital purchase journey.
Ry & Pen
Best conversion tracking tool, and TOP BEST Support. I really recommend it for anyone that want to bring light in business KPI.
Medimag
In the first couple of days of using the software, I can see more insight into ad spend that I thought possible. We do a lot of direct website advertising as well as social media, and I really love how it allows me to create and track those channels in tandem with common ad networks.
Dreamedia AV
Attribuly is one of the best marketing analytics app for Shopify. I highly recommend it for anyone that needs accurate ads tracking. Amazing customer service, Alex has been super fast in responding to all questions we had.
KYSU
All tactics can't run without great data. Attribuly provides us with insightful attribution models that enable us to adjust and experiment with the credit allocation for each sale. This empowers us to evaluate every channel in our omnichannel marketing strategy and identify the most effective ones.
TexTale
In the complex landscape that followed the iOS 14 update, marketers have faced significant challenges with accurate tracking and attribution. Attribuly has risen to the occasion by delivering a more reliable and precise method for identifying the true sources of conversions, which has been invaluable in guiding strategic decisions.
Nacove
Attribution is helpful for social media, and ads. Many functions are improving I hope this app is better with improvement.
eXtremeRate Retail
We have been into this type of software for tracking e-commerce ROI for about 6 years. Attribuly has in a very short span of time developed features that closely match the competition in this space, and quite impressed with the capabilities of the app already.
Mirifica Science
Absolutely Delighted with Attribuly!I am incredibly pleased with the experience of Attribuly. This comprehensive tool has significantly enhanced my understanding of the business by providing insightful data that I can use to make informed decisions.
Sherbet Lemon
The multi-touch attribution is critial for us to allocate our marketing budget. Previouly we rely on verious tools including GA, the Shopify admin. Now Attribuly becomes our major source for tracking and performance evaluation of our marketing team. It should be your must have if you run multi marketing channels and multiple sites.
FUNNYFUZZY
I love what we've been able to get from Attribuly to date - it's been just a few days of usage, but having the visibility to what's happening on Klaviyo, Google and Meta for us is massive in terms of aiding our understanding of the true digital purchase journey.
Ry & Pen
Best conversion tracking tool, and TOP BEST Support. I really recommend it for anyone that want to bring light in business KPI.
Medimag
In the first couple of days of using the software, I can see more insight into ad spend that I thought possible. We do a lot of direct website advertising as well as social media, and I really love how it allows me to create and track those channels in tandem with common ad networks.
Dreamedia AV
Attribuly is one of the best marketing analytics app for Shopify. I highly recommend it for anyone that needs accurate ads tracking. Amazing customer service, Alex has been super fast in responding to all questions we had.
KYSU
All tactics can't run without great data. Attribuly provides us with insightful attribution models that enable us to adjust and experiment with the credit allocation for each sale. This empowers us to evaluate every channel in our omnichannel marketing strategy and identify the most effective ones.
TexTale
In the complex landscape that followed the iOS 14 update, marketers have faced significant challenges with accurate tracking and attribution. Attribuly has risen to the occasion by delivering a more reliable and precise method for identifying the true sources of conversions, which has been invaluable in guiding strategic decisions.
Nacove
Attribution is helpful for social media, and ads. Many functions are improving I hope this app is better with improvement.
eXtremeRate Retail
Due to Shopify Checkout Extensibility upgrade, Attribuly is the only way I can track the entire checkout events now.
Kitty
Magicycle, Shopify Plus
Fuel Your Entire Growth System with Attribuly
Complete view of the customer
Unify your customers' touch points across all platforms and channels.
No returning customers are showing up as anonymous with 365-day first-party cookie.
Keep tabs on all your channels, including Facebook & Instagram ads, Google & Youtube ads, TikTok ads, Bing ads, social media, organic search, referrals, influencers, affiliate marketing, Shopify pos, and more.
Track store's actions such as page views, adding to cart, checkout process(available for non-Shopify Plus merchants) and purchase processes without requiring any code.
79% of purchases driven by TikTok are not captured through last click attribution method for web advertisers
TikTok
TikTok Marketing Science Post-Purchase Analysis conducted by KnoCommerce, 2022
Multi-touch Attribution
Stop investing in underperforming campaigns
Advertisements at the top of the funnel, such as those on TikTok, Meta and influencers, cannot be analyzed through GA. The Moulti-Touch Attribution algorithm can accurately assess the value of these ads at various stages of the user journey, thereby preventing ad waste.
Server-side tracking
Optimize ads algorithm and retargeting
Supercharge your store's pixel tracking and bidding capabilities with enriched customer data across all channels. Say goodbye to limitations imposed by privacy policies and ad-blockers, enabling powerful bidding optimization algorithms with full-range conversion events, not only order data.
7-day cookie makes retargeting audience much smaller. Now let Facebook and Google to retarget a larger audience of website visitors with Attribuly.
Identity Resolution
Automate 2X more revenue
Convert anonymous users into identified ones to enable more automated messaging(Klaviyo, Meta, Google...) by utilizing first-party cookies for identity resolution.
Segmentation and audiences
Bring machine learning to audience targeting
Create segments based on the RFM algorithm or user behavior, and convert these segments into custom audiences for Meta or other platforms to achieve more precise user targeting.
Ads attribution
Discover critical errors for Google, Facebook, Tiktok, Bing. Get ROAS for every single campaign.
Learn moreServer-side tracking
Increase conversion rate with conversion feed data to Facebook CAPI & Google ads
Learn moreContact Create Attribution
Attribute new lead to your campaigns and post data back to your ads platforms.
Learn moreLink builder
Generate branded short links and get unique metrics to measure your success.
Learn more