Attribute brand ads to awareness - Full Impact AI Model

What’s new? We’re now factoring in users’ display ad views before they click your Branded search ads. Here’s why this matters:

🔍 Attribute brand ads to awareness: Before, it was hard to tell if your search ads drove sales because of earlier display campaigns. Now, our system “connects the dots” — so you’ll see if that Meta carousel ad actually led to a Google search. This helps you reallocate budget to top-performing awareness campaigns.

📉 Reduce wasted spend: Misattributing sales meant you might overspend on search ads thinking they worked alone. With this update, you’ll avoid double-counting and optimize spend across channels.

💡 Example: A clothing brand using our tool noticed their Meta ads (awareness) drove 30% of their Google search traffic. They shifted 20% of their search budget to Meta and boosted ROI by 15%.

Ready to see where your revenue really comes from? Reach out to us today!