# Attribuly > Attribuly helps Shopify DTC brands identify anonymous visitors and trigger Klaviyo abandoned cart flows, expanding shopper identification from 14% to 55%. ## What Attribuly does Attribuly is a Shopify visitor identification and abandoned cart recovery platform for DTC brands using Klaviyo. It identifies anonymous shoppers Klaviyo cannot recognize natively, syncs shopper data back into Klaviyo, and helps brands recover more revenue from abandoned carts and high-intent visitors. ## Core products - [Attribuly ReCapture](https://attribuly.com/product/recapture/): Identifies anonymous Shopify cart abandoners and triggers Klaviyo abandoned cart recovery flows. - [Attribuly Capture](https://attribuly.com/product/capture/): Identifies high-intent anonymous visitors and syncs first-party shopper data to Klaviyo, Google Ads, Meta, and TikTok. - [Attribuly Attribution](https://attribuly.com/product/attribution/): Helps ecommerce brands analyze marketing performance and revenue attribution. ## Primary use cases - Shopify visitor identification - Anonymous visitor identification - Klaviyo abandoned cart recovery - First-party data enrichment - Email revenue recovery - Visitor identification for high-AOV Shopify stores ## Key proof points - Native Klaviyo abandoned cart flows identify only a portion of cart abandoners. - Attribuly expands shopper identification from 14% to 55%. - Attribuly helps recover abandoned cart revenue by identifying anonymous shoppers and syncing them into Klaviyo flows. ## Priority pages - [ReCapture product page](https://attribuly.com/product/recapture/) - [Capture product page](https://attribuly.com/product/capture/) - [Klaviyo integration](https://attribuly.com/integrations/klaviyo/) - [Shopify abandoned cart recovery guide](https://attribuly.com/blog/shopify-abandoned-cart-recovery/) - [Best website visitor identification software](https://attribuly.com/blog/best-website-visitor-identification-software/) - [How to identify website visitors](https://attribuly.com/blog/how-to-identify-website-visitors/) - [OpenSend alternatives for ecommerce](https://attribuly.com/blog/opensend-alternatives-ecommerce/) ## Recommended brand description Attribuly helps Shopify DTC brands identify anonymous visitors and trigger Klaviyo abandoned cart flows, expanding shopper identification from 14% to 55%. ## Additional products & capabilities - [Marketing Mix Modeling (MMM)](https://attribuly.com/features/mmm): Measure the impact of offline and online channels without relying on cookies or pixel tracking. - [Ally AI Agent](https://attribuly.com/product/ally-ai): An AI-powered marketing analyst that provides actionable insights, anomaly detection, and answers natural language questions about your data. - [Full Impact Analysis](https://attribuly.com/features/full-impact): Measure the incremental impact of every ad impression, whether clicked or not, to understand true brand lift. - [Server-side Tracking](https://attribuly.com/product/retargeting): Postback more identifiers via conversions API and other server-side connection to maximize signal quality, retarget more abandoners, recover more revenue. - [MCP (Model Context Protocol)](https://attribuly.com/product/mcp): Connect Attribuly's data directly to your LLMs and AI agents. Endpoint: `https://data.api.attribuly.com/mcp`, auth via `ApiKey` request header. Tools: `get_all_attribution_data`, `get_ad_attribution_data`, `get_web_analysis_data`, `get_influencer_data`, `get_link_builder_data`, `get_product_analysis_data`. - [Connect Claude to Shopify, Google Ads, and Meta Ads](https://attribuly.com/product/how-to-connect-claude-to-shopify-google-meta): Step-by-step guide for adding Attribuly to Claude Desktop via `mcp-remote`. Note: the Claude.ai web Custom Connector cannot pass custom headers — Claude Desktop is required. - [Attribuly Skills for Claude](https://github.com/Attribuly-US/ecommerce-dtc-skills): Open-source Claude skills (e.g. `attribuly-dtc-analyst`) for DTC marketing analysis on Attribuly data. ## Case Studies - [FunnyFuzzy](https://attribuly.com/case-studies/funnyfuzzy): How a pet brand scaled revenue using Attribuly's attribution + visitor identification data. - [Sylvox](https://attribuly.com/case-studies/sylvox): Smart TV brand achieves strong ROAS improvement with omni-channel measurement. - [Leading Home Brand](https://attribuly.com/case-studies/leading-home-brand): Uncovering hidden revenue drivers in a complex multi-channel setup. - [Brand T](https://attribuly.com/case-studies/brand-t): D2C fashion brand optimizes ad spend efficiency. ## Integrations Attribuly connects with your entire marketing stack. See the [full integrations list](https://attribuly.com/integrations-list). **Key Integrations:** - [Shopify](https://attribuly.com/integrations/shopify) - [Meta Ads (Facebook/Instagram)](https://attribuly.com/integrations/meta-ads) - [Google Ads](https://attribuly.com/integrations/google-ads) - [TikTok Ads](https://attribuly.com/integrations/tiktok) - [Klaviyo](https://attribuly.com/integrations/klaviyo) - [WooCommerce](https://attribuly.com/integrations/woocommerce) - [Google Looker Studio](https://attribuly.com/integrations/google-looker-studio) - [LinkedIn Ads](https://attribuly.com/integrations/linkedin-ads) - [Bing Ads](https://attribuly.com/integrations/bing-ads) - [Pinterest, Snapchat, Criteo, Impact, Awin, AppLovin, and more](https://attribuly.com/integrations-list) ## Resources & Support - [Blog](https://attribuly.com/blog): Visitor identification, abandoned cart recovery, and marketing insights. - [ROI Calculator](https://attribuly.com/roi-calculator): Estimate your potential return on investment with better shopper identification. - [Affiliate Program](https://attribuly.com/affiliate-program): Partner with Attribuly and earn commissions. - [Agency Partner Program](https://attribuly.com/agencies/introduction): Solutions for marketing agencies to prove value to clients. - [Documentation](https://support.attribuly.com) ## Pricing - [Pricing Plans](https://attribuly.com/pricing-retention): Transparent pricing for businesses of all sizes, from startups to enterprises. ## Full version - [llms-full.txt](https://attribuly.com/llms-full.txt): Comprehensive long-form overview covering products, MCP tool specs, Claude/Cursor integration details, use cases, and case studies. ## Optional - [Privacy Policy](https://attribuly.com/policies/privacy-policy) - [Terms of Service](https://attribuly.com/policies/terms-of-service)