# Why I can't find Google ads keyword?

[![](/knowledge-assets/7421d5c5fe1d9d455c3b497c.png)](/knowledge-assets/7421d5c5fe1d9d455c3b497c.png)

# Condition 1: You have connected Google ads accout

You can't get keyword if your ads are:

1.  Google shopping ads
    
2.  Performance max ads
    
3.  You did't update the [UTM template](/knowledge-preview/en/published/help/articles/6475278-getting-started/).
    

# Condition 2: You haven't connected Google ads account.

Then you can find key words and the ads account information, please [connect your account](/knowledge-preview/en/published/help/articles/6475278-getting-started/)