# Sync Segment to Meta Custom Audiences

## Prerequisite

1\. You have agreed to the [Meta Custom Audience Terms](https://business.facebook.com/ads/manage/customaudiences/tos).

2\. You already have a Meta ad account connected to Attribuly.

## Set up:

1\. In Conversion Feed select destination "Meta Custom Audiences"

2\. Select a segment.

[![](/knowledge-assets/c71ac79c434872c92a40c077.png)](/knowledge-assets/c71ac79c434872c92a40c077.png)

3\. Select your Facebook account.

4\. Choose a Facebook custom audience name, or create a new one here:

[![](/knowledge-assets/3a652977b223f075bf80eec6.png)](/knowledge-assets/3a652977b223f075bf80eec6.png)

5\. Save, Attribuly starts to sync the segment to Meta.

## Tips

1\. Changes to the customer list in the Attribuly segment will also be synced to Meta Custom Audience, but this change will not allow your ads to re-enter the learning phase.

2\. Meta requires a minimum of 100 profiles to create a custom audience.

3\. The Customer list uploaded by Attribuly has a value, and the value is based on the customer's past purchase records. This makes it easier for the Meta algorithm to understand your customer value.
